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Notation(s)

Brief

The next Philharmonic of Paris exhibition « Notation(s) » reflects upon the relationship between the graphic arts and musical notation. In addition to a thoughtful and innovative stage design, the Philharmonie de Paris requires a communication campaign around this exhibition that will encourage the presence of a new audience.

Approach

Fontana Mix 2.0 is an app based on John Cage’s radio test, and aims for playful and participative music. The app follows a route in the “Parc de la Villette” in Paris that converges towards the exhibition. Users are invited to recreate a “Fontana Mix”, to remix it and to make it their own.